Tone It Away® Purple Shampoo
- Regular price
- $10 - $26
- Regular price
-
- Sale price
- $10
- Unit price
- per
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- Gentle, sulfate-free shampoo that works to neutralize brassy or unwanted yellow tones between salon visits
- Violet and orchid extracts enhance all highlighted, gray, or lifted tones while helping to prolong color
- Infused with cica and rice water to help strengthen strands and repair damage
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Free from: Silicones, Parabens, Sulfates, Mineral Oil, Phthalates, Petroleum, Gluten
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Vegan and Cruelty-Free
- Violet & Orchid Extracts: Purple extracts that counteract unwanted yellow tones and help to prolong color
- Cica & Rice Water: Work to strengthen curls and repair damage
- Coconut & Avocado Oils: Nourish, protect and work to repair curls
- Pro-vitamin B5 & Quinoa Protein: Helps to strengthen strands that may be damaged from heat styling or coloring
Massage into and distribute throughout wet hair to cleanse. Use as needed when looking to tone brass or eliminate unwanted yellow colors.
Pairs well with
Expert curl tip
"I love for all my clients who color - blondes, brunettes with highlights or balayage, or even those with gray curls - to use a purple shampoo every other time they cleanse to really extend the life of their color."
NIKKI K.
OUIDAD CERTIFIED STYLIST
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